Nintendo has reaffirmed that there are currently no plans for the company to pursue virtual reality or 4K support on its gaming hardware, citing those markets’ relatively small markets as the main reason for the lack of interest.
In a French interview (translated by NintendoLife), Managing Director of Nintendo France Philippe Lavoue reconfirmed previous statements from Nintendo, explaining the company’s hesitance in embracing these popular technologies.
In Lavoue’s opinion, he doesn’t see VR as being able to “appeal to the mainstream,” arguing that customers would rather have an “all-inclusive package” than pay to expand their hardware with headsets and other peripherals. As for 4K, Lavoue similarly questions how “useful” it would be for Nintendo to invest in the technology given its low adoption rate among consumers right now. He also questioned how much “novelty” Nintendo could bring to 4K support compared to its competitors.
Lavoue also points out that Nintendo is a smaller company than Microsoft or Sony and can’t directly compete with them on expensive new technologies in the same way. In his opinion, the Nintendo Switch offers something different to the PlayStation 4 and Xbox One; specifically, “different uses, adapted to players’ pace of life.”
Given that the Nintendo Switch is currently the fastest-selling home console ever, it seems that — for now at least — Nintendo’s decision to not embrace VR or 4K isn’t hurting them in any significant way. It will be interesting to see how things will change if either technology ever become mainstream.
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