PcGamer

Alan Wake Remastered will scrub all that product placement

Looks like the upcoming release of Alan Wake Remastered won’t have all that product placement littering the region of Bright Falls, and Remedy has confirmed that to be the case. The original game had lots precisely-branded objects, like billboards from cell phone provider Verizon and both a flashlight and batteries by Energizer. The flashlight, and collecting batteries were key to the game: You had to use them to stave off dangerous darkness.

A PR rep for Alan Wake Remastered confirmed to Screen Rant that the new game won’t have any of the brand placement of the old game. So no Verizon, Energizer, Ford, or Lincoln. Those deals have long since expired. 

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