Atari denies it is owned by Soulja Boy

The modern form of Atari is a zombie: a bunch of post-glory-days companies that have acquired the assets and IPs of one of the greats, and use them in all sorts of slightly questionable ways. We’ve had Atari casinos, concepts for Atari hotels, dabbling in crypto, the nice-looking but wildly overpriced Atari VCS relaunch, and most recently of course Atari got into NFTs.

Well, if that wasn’t all mad enough, now the rapper Soulja Boy has taken to social media to declare that he, the one and only Soulja Boy, now owns Atari. He’s pretty explicit about it too: “I own Atari. The first rapper to ever own a videogame company.”

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